AI Insights · Timothy · April 2022
Top 5 Music and Audio Apps Performance in Middle East Q1 2022
Discover the performance trends of the top 5 music and audio apps on a unified platform in the Middle East during Q1 2022, including weekly downloads, revenue, and active users.
The first quarter of 2022 saw varying performance trends for the top 5 music and audio applications in the Middle East. Here, we break down the key metrics for each app, including weekly downloads, revenue, and active users.
StarMaker: Sing Karaoke Songs from SKYWORK AI PTE. LTD. had a notable quarter. Weekly revenue fluctuated but saw significant peaks, starting at approximately $123K in late December and reaching around $124K in early February. Downloads also varied, with a high of around 58K in mid-January and a low of approximately 35K at the end of March. Active users peaked at about 169K in early January but ended the quarter at around 142K.
Anghami: Play Music & Podcasts by Anghami Technologies showed a steady performance. Weekly revenue started at about $62K in late December, with a peak of around $73K in late February. Downloads saw a significant surge in early February, reaching around 61K, before stabilizing at around 47K by the end of March. Active users remained robust, starting at about 1.03M and peaking at approximately 1.09M in early March.
WeSing - Karaoke, Party & Live from Tencent Music Entertainment Hong Kong Limited had a varied quarter. Weekly revenue saw a peak of around $9K at the end of January, with a dip to approximately $3.4K mid-March, before ending the quarter at around $7.4K. Downloads fluctuated, peaking at about 20K in early January and decreasing to around 10K by the end of March. Active users remained relatively stable, ranging from approximately 28K to 32K throughout the quarter.
Smule: Karaoke, Sing & Record by Smule experienced steady trends. Weekly revenue started at around $18K in late December, with minor fluctuations, ending the quarter at about $14K. Downloads saw a slow decline, beginning at around 8.4K in late December and dropping to approximately 4.7K by the end of March. Active users showed a slight increase, starting at about 37.6K and peaking at approximately 42.5K in mid-February.
Apple Music by Apple had consistent performance metrics. Weekly revenue started at about $1K and saw a peak of around $2K in late March. Downloads remained stable, starting at approximately 7.6K in late December and ending at around 5.5K by the end of March. Active users stayed steady, ranging from around 93K to 98K throughout the quarter.
For more detailed insights and data, visit Sensor Tower.